Enterprise — Verizon Smart Cities

Changing how citizens interact with cities.

Every city needs a center.

The dreamers at LQD Wifi wanted to bring communities together around the places, activities and information that make every city unique. After partnering with Frog to ideate an enclosure and high-level brand for their innovative citizen engagement kiosk, LQD Wifi approached Two Bulls to bring the experience to life.

Because of our work in those first months, LQD was acquired by Verizon and Two Bulls was tasked with taking the demo model from sales floor flair to full-fledged production unit.

01. Beginning

The visionaries at LQD Wifi and Frog dream big.

03. Acquisition

Verizon likes what they see and purchases LQD Wifi.

02. Kickoff

In 3 months Two Bulls takes it from concept design to functional software.

04. Build

For a little over eighteen months, our cross-functional teams build the technical and creative solutions that will power the VDK.

05. Launch

The first unit goes into the ground in the Spring of 2018.

Not your average bulletin board

“We believe that the transformative power of VDK lies in its identity: that it is at its purest utility wrapped in delight. Our vision was to create a kiosk that felt as if it were a personable and helpful member of each community.”

Image of Shiloh Gray
Shiloh Gray
Executive Creative Director at Two Bulls

From Firmware to Cloud

While mechanical engineers labored to bring physicality to the Verizon Digital Kiosk (VDK), Two Bulls created the technical and experiential elements needed within. Several cross-functional teams containing engineers, creatives, delivery and quality assurance professionals worked to conceptualize and implement a singular experience. Two Bulls delivered a custom-built Android suite of engagement applications, dynamic ad serving platform, emergency services, accessibility features and a one-of-a-kind CMS to power it all.

How we helped Verizon Smart Cities.

  • Strategy & Delivery
  • Research
  • Stakeholder Workshops
  • Product Strategy
  • Launch Planning
  • Measurement
  • Creative
  • Persona Development
  • Engagement Strategy
  • Tone & Voice Development
  • Experience Design
  • Visual Design
  • Illustration & Motion Design
  • Engineering
  • Full-stack Development
  • Scalable Architecture
  • Enterprise-level Security
  • Bespoke Android OS Development
  • Localized Ad Serving
  • CMS Development
  • Hardware & Firmware Consultation

Results

  • In 3 months, Two Bulls went from concept design to functional software culminating in LQD's acquisition by Verizon a month later.
  • For almost two years following the acquisition, our cross-functional teams owned the technical and creative solutions within.
  • The first unit went into the ground in the Spring of 2018.